Portfolio Category: Market research

UC San Francisco

Via a partnership with Health Brand Group, Kate worked with University of California, San Francisco and their enrollment management partners to develop a powerful new story for UCSF's Master of Science in Healthcare Administration and Interprofessional Leadership (MS HAIL). With just one graduating class since its launch, the MS HAIL program had proven to itself and...
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Adventist Hospitals

Via a partnership with Michael Walters Advertising, Kate provided strategic counsel to the marketing and business development leaders at Adventist Hinsdale and Adventist La Grange Memorial Hospitals (now part of AMITA Health). Healthcare continues to be among the most competitive and high-stakes of all industries, where it's absolutely crucial to be meaningfully different, to be...
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